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Preparing for Reentry – Masterclass Series

Updated: Apr 20



Preparing for re-entry – Masterclass Series

A series of structured Masterclass workshops to enable you to prioritise your re-entry strategy, have clarity on key areas of focus and ensure you are ready to face the challenges in front of you.

The Masterclass workshops are typically 2 to 3 hours in duration, held over video conferencing link and available as; i) open Masterclass workshops (you join peers from other companies/organizations/firms or ii) dedicated Masterclass workshops for single company/organization/firm leadership teams

Masterclass Workshop Themes

Strategic Objectives, Growth Prioritisation and alignment of your offerings

Client Segmentation, Ideal Client Profiling and adjacency mapping – leveraging your core competencies in the market

Value Proposition and attractiveness to clients

Competitive Positioning towards Ideal Clients

Channels and Partnering – definition and selection

Revenue Pipeline Tactics

· Module a - Top of Pipeline/funnel – Lead Generation

· Module b - Middle of Pipeline/funnel – Lead Nurturing

· Module c - Bottom of Pipeline/funnel – Client engagement and closing the order

Content marketing for Lead generation

Lead tracking and handover (technologies, process, sales and marketing alignment, qualification)


Get in touch to learn more.